Catwalk by TIGI is a professional haircare brand designed by hairdressers. The brand takes its inspiration from the backstage world of fashion, celebrity and beauty. It brings specialist products and techniques to let you create the latest on-trend looks with speed and ease.
Catwalk by TIGI collaborates with the world’s leading fashion designers and session stylists at New York, London, Milan and Paris fashion weeks. The designer names include Donatella Versace, Christopher Kane, Alberta Ferretti and Roberto Cavalli.
Available exclusively through salons, STRUCTURE is positioned to appeal to sophisticated consumers of both sexes with a sense of style, humour and individualism. The monochrome packaging and edgy tattoo-influenced logo and graphics will resonate in particular with the 18-35 demographic. STRUCTURE is also supporting The Prince’s Trust and will donate a minimum £25,000 to the charity that helps young people to develop and succeed in society.
